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The Seller Academy Masterclass
Introduction to The Seller Academy
Welcome to The Seller Academy (1:16)
How to best utilize this course (1:03)
My Background: How I got started with Amazon FBA (4:40)
Access to our Exclusive Seller Academy Mastermind Facebook Group
Coaching and Mentoring Options
Viewing this Course Offline on your iPhone (Apple users only) (0:40)
Getting Started - Amazon 101
Why Amazon FBA? (6:05)
Choosing a Professional or Individual Account Type (2:31)
Registering for A Seller Account: The Fine Details
Updating Your Deposit Method (Banking Information) (4:10)
Common Acronyms used by Amazon Sellers
Finding things to sell on Amazon FBA: Online Arbitrage
Introduction to Online Arbitrage (0:52)
Overview of Online Arbitrage (9:07)
A real example and the POWER of OA! (7:34)
My two rules for OA (0:51)
How to find products (21:09)
International Arbitrage (3:51)
Putting it all together (2:05)
All things Wholesale
The Wholesale Truth: Why you need Wholesale Accounts (7:30)
Wholesale Myths (9:14)
Types of Wholesale Suppliers (4:04)
Where to Find Wholesalers: Tradeshows/Packaging/Directories/Reverse Searches on Amazon (7:44)
Appearing Professional: Business Cards/Website/GST Number/Obtaining an EIN Number (4:44)
Reaching Out To Suppliers: Making Contact/Dealing with objections/Asking the Right Questions (10:41)
Scaling your Wholesale Business to Seven Figures (5:36)
Download a List of 170 Wholesale Contacts
Download and Read The Wholesale Truth eBook (Contains sample email templates and scripts)
Creating your OWN products (Private Label)
Part 1: How to create your own private label products (29:24)
Part 2: The Private Label Process (8:33)
Part 3: Market Research (7:14)
Part 4: USPs (4:27)
Part 5: Factories & Sampling (1:11)
Part 6: Branding (4:56)
Part 7: Logistics - From China to Amazon (7:12)
Part 8: Listing and Selling your Product (11:58)
Part 9: Case Studies & Challenges (7:41)
BONUS: How to Turn a Brand New product into a Best Seller
Creating Bundles
Bundles - The Often Overlooked Sourcing Strategy
What's a Bundle? And Why you Should Care (15:46)
How to Apply for a UPC Excemption (10:42)
Bundle Checklist (12:44)
Creative Bundle Ideas
Calculating Your Costs
Why Will People Buy Your Bundle
Types of Bundles
The Secret Sauce
The All Important Listing Title
Your Image is Everything!
Brand names vs Generic
Packaging and Shipping To Amazon FBA
Preventing Competitors from Jumping on Your Bundle Listing
Marketing Your Bundle
Where to Find Stuff to Create Your Bundles
Q&A (23:12)
Selling Used Books
Selling Used Books on Amazon (12:58)
Download Bookselling for Canadians eBook
Operations - Regular tasks required to run your Amazon business
Daily Tasks to Perform
Daily Account Health Checkup
Removing Negative Feedback
Fixing Stranded Inventory
Shipping and Logistics
Creating a Shipping Plan
Printing FNSKU Labels
Creating an LTL Shipment
Using Prep and Ship Companies
Creating Amazing Listings that Convert
Creating a listing
Optimizing your listing to CRUSH your competition
Adding professional photos that convert
Brand Registry
How to get on the Amazon Brand Registry (6:24)
Adding Videos to Listings
Promotion and PPC Ads
Understanding Advertising and Promotion Options
Creating a PPC ad campaign (12:05)
Promoting Your Products (11:58)
Insurance
Seller Liability Insurance (27:25)
How to Sell on Amazon.com (in the US) for Canadians
Introduction and How to Sell on Amazon.com eBook (18:36)
US Bank Account and Credit Card options for Canadians (4:17)
Importing into the US from Canada (Getting your Products over the border) (12:14)
United States Sales Tax Requirements for Canadian Amazon Sellers
US Income Tax Requirements for Canadians
Selling on Amazon Canada (Amazon.ca)
Why Canada? The Benefits of selling on Amazon Canada (72:28)
Amazon Tax and Accounting-related Questions from Canadian Sellers
Canadian Income Tax Requirements
Canadian Sales Tax Requirements
Become a Brand Ambassador - Representing Brand Owners
Introduction (13:39)
Finding Products (11:31)
Reaching out to Brand Owners
PRO Tips
Why you should consider raising your ASP (Average Sales Price) (7:31)
Bookkeeping mini course for Amazon Sellers
Introduction (3:23)
Adding Users and Inviting an Accountant (1:45)
Configuring your Company Settings (5:33)
Upload & Manage Chart of Accounts (4:08)
Connecting Bank & Credit Card Accounts (3:20)
Taxes: GST/HST (3:32)
Taxes: Provincial Sales Tax (3:57)
Setting up Tax Rates in Quickbooks (4:25)
Adjusting your Tax Settings in Seller Central (3:08)
Downloading Tax Reports from Amazon Seller Central (7:42)
Amazon Seller Fee Invoices (3:26)
Categorize Transactions (3:58)
Reconcile Accounts (2:58)
Recording Amazon Payout Deposits (20:12)
Profit and Loss Statement (3:32)
Balance Sheet (2:27)
Recording your year end Inventory Balance (5:15)
Detailed Inventory Tracking (4:08)
Bonus Material
Hiring Virtual Assistants and Outsourcing (33:59)
The top 12 things you need to do to be successful selling on Amazon (7:15)
Facebook Advertising (7:48)
Beyond Amazon
International Arbitrage
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