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I'll walk you step-by-step through the entire process of building a highly successful Amazon business.



HEY, I'M DUNCAN MACPHERSON
HERE'S HOW I CAN HELP YOU.


I've been selling on Amazon since 2014 and turned it into my full-time income.

But I didn't stop there.

I built a community of over 10,000 Canadian Amazon entrepreneurs to support each others success.

I'm also an expert an all things Amazon FBA and a Best Selling Author on the subject too (Here's my best selling ebook)

I've coached thousands of people over the years and have been instrumental in generating millions of dollars in sales.

In this course, I show you step-by-step how to turn part time hours into a full time income as a Canadian selling on Amazon.


The Seller Academy Masterclass teaches you everything you need to build a highly successful Amazon FBA business.

Let's Talk Dreams

Back in 2014, I was struggling to support my family of four. The business I'd started was failing and I needed a way to make money....FAST.

After spending days searching for opportunities, I became discouraged as most were obvious scams and snake oil pushed by slick marketers and fake gurus.

Until one day, when I received an email about selling on Amazon.

I wasn't even aware a person could do that. Especially in Canada.

I researched further, registered for an account and sent in a few used textbooks to "test" the concept. When I turned those old books into a few hundred dollars profit, I knew I'd found gold.

So I went all in. And just six short months later, made Amazon my full-time income.



FUN GOALS: I love Teslas. So does the rest of my family. We all drive Teslas! We even charge them FREE using solar power. How cool is that?



Lifestyle Goals: Amazon allowed my family to live in one of the most beautiful places in the world (Vancouver Island). It's also EXPENSIVE here and I couldn't have done it without my Amazon business. Just look at that view (and see the baby deer in the background next to my sons tent as he camped in the back yard)


Look at that sunset!


Disclaimer

If you're one of the 5% who only cares about easy ways to make money on Amazon without effort, or is lookig for a way to get rich quickly, I do not want to help you and I refuse to do so, because the fact of the matter is you're not an entrepreneur. If you're not willing to put forth risk and effort into your Amazon business, you're not really an entrepreneur. By sheer definition, an entrepreneur is someone who takes risk. There's no risk in opening an Amazon account and watching free YouTube videos. Basically what you are is a freeloader. The fact of the matter is, I don't want to help you and I ask that you don't purchase my course.


We just had our best month ever with $15,000 USD in sales...
...We couldn't have done without this. Big shout out to Duncan Macpherson for his training...a great resource and it helped eliminate a lot of confusion when we first started ." - Jack S.

"Very happy to be able to learn from you. This was one of the reasons I was able to gross ~300k this year. Aiming for $1 million... Thank you Duncan!" - Jenya S.

Here's What You'll Gain:

Making Money on Amazon Canada (Amazon.ca): A Golden Opportunity

  • How you can make money right here in Canada
  • Partnering with brand owners
  • Buying products in the US and selling them to Canadians for big profits
  • Canadian Income & Sales Tax rules (so you stay ahead of the CRA)


How to Sell on Amazon USA (Amazon.com)

  • Common misconceptions and pitfalls to avoid
  • US Sales & Income Tax Requirements
  • Obtaining a US Bank Account
  • How to get an EIN Number
  • How to easily import into the US easily without ever crossing the border yourself
  • Buy and sell within the US - No borders
  • Get Paid in US dollars and profit



Making Real Money on Amazon

  • How to generate sales on Amazon Step-by-Step
  • Real examples of profitable products
  • How and where to find profitable products
  • International Arbitrage: Buy low in one country and sell for huge profits
  • PROVEN software and tools that automate and streamline the process for you


Shipping and Logistics

  • Step-by-Step how to create a shipment to Amazon
  • Printing FNSKU Labels
  • Save money by shipping pallet loads in larger quantities
  • Using Prep and Ship Companies to receive and prepare/send products to Amazon for you
  • No warehouse needed
  • Ship inexpensively and without even crossing the border yourself if you choose



Scaling up your Business with Wholesale:

  • Why you need Wholesale Accounts
  • Common Wholesale Myths dispelled
  • The various types of wholesale suppliers and what to avoid
  • Where to find wholesale suppliers that you can sign up with today
  • Trade Shows advice and the best ones to attend
  • Samples scripts of what to say/ask suppliers
  • Creating a professional appearance: Company email address, website, business cards, phone number, Shipping address (non-residential)
  • Value propositions with sample scripts to close deals and land exclusives
  • Over 140 Wholesale supplier contacts Included with your membership
  • Scaling your business to seven figures and beyond



Profit Mastery (Your unfair advantage against other sellers):

  • How to combine products and make more profit with zero competition
  • The Secret Sauce that 99% of new Amazon sellers aren't doing
  • Marketing and winning at PPC
  • Running Promotions
  • How to stay ahead of your competition and show up in page one



Creating Listings That Convert

  • Turn your Amazon listings into an unstoppable sales force
  • How to create photos that tell a story and convert browsers into buyers
  • Keywords and ranking on page one of Amazon search results
  • Taking existing listings and turning them into best sellers
  • Optimization methods that put you on page one of search results = more sales for you



Promoting your Products

  • Marketing and promoting your listings to make them STAND OUT
  • Running PPC and advertising campaigns to build sales
  • Reading into advertising results to find new product ideas: Amazon have the data you want if you know where to look
  • How to lower your ad spend and still outrank the competition



Become a Brand Ambassador


  • How to exclusively represent brands on Amazon as their sole seller
  • Ways to work with manufacturers so you don't have to buy their inventory and instead charge a percentage of sales
  • Consulting and managing brand owners seller accounts for a commission/flat rate




The Amazon Brand Registry

  • How to secure your brands with Amazon and prevent others from selling them on Amazon
  • Protecting other brand owners reputations and monitoring listings for them
  • Adding videos to stand out from the competition
  • Brand advertising to build your name with Amazon customers




Complete Bookkeeping Course For Amazon Sellers:

  • Get 50% off Quickbooks Online for Six Months
  • Track your business sales, profits and inventory levels all in one location
  • An easy to follow bookkeeping system that takes just minutes a day
  • Save thousands over paying for a bookkeeper and using software to automate
  • Track sales tax collected and owing
  • Automatically track inventory levels on Amazon
  • Recording Amazon payouts in Quickbooks correctly
  • Setting up a chart of Accounts (with a sample included)
  • Categorizing Transactions using double entry methods
  • Complete tracking of your entire Amazon business and profits/expenses at a glance

OPERATIONS: Daily Tasks to Systemize and outsource your Amazon business:

  • Fixing Stranded Inventory
  • Removing Negative Feedback
  • Account Health Reports
  • Daily tasks to check over
  • Documenting Operating Procedures so you can outsource almost everything
  • Standard Operating Procedures that will help you scale






CREATING YOUR OWN PRODUCTS: PRIVATE LABEL:

  • How to build your own brand on Amazon
  • Market research and the right way to go about it
  • Value propositions that SELL your product
  • Ethical ordering from factories and obtaining samples from overseas
  • Logistics: Shipping from China to Canada/US
  • Case studies and challenges
  • How to turn your new product into a best seller




Support Included:

  • Access to an exclusive Mastermind group for ongoing support from myself and other successful Amazon sellers for as long as you remain a member.
  • You're never on your own - Message me on Facebook any time for help. I respond within 1 business day.
  • No more getting stuck - I've got you covered.






BONUS MATERIAL

  • Learn the best way to hire virtual assistants to do the work for you
  • The top 12 Tips for Success selling on Amazon
  • How to Advertise on Facebook to grow an audience of buyers
  • Beyond Amazon: How to sell on other platforms alongside Amazon

Course Curriculum


  Module 10: Insurance
Available in days
days after you enroll

Get started now!






Why Amazon FBA?

Amazon allows you to work from anywhere with an internet connection and you can build business that can be scaled as large as you like.

They handle all of the customer support, shipments, returns and warehousing for you. You never have to see or touch packing tape or drive to the post office yourself. This can be a 100% hands off semi-passive income.

You can literally start with zero experience and build a massively successful Amazon business with my help.


While selling on Amazon isn't a get rich quick scheme and there are no guarantees of success (as in any business), with my step-by-step guidance and proven strategies you WILL get results.


VALUE

You don't need to endure the costly mistakes, frustrations and wasted time because I've already gone through it for you.


Your life could change dramatically


Just visualize with me for a moment.

What would your day look like if you didn't have to drive to and from a job every day?

Would you buy a new house? A new car? Take your friends/family on a luxury vacation while your Amazon business continues to make money?

How would it feel waking up each day and not having to rush out the door?

What kind of a difference could you make if you had the money to allow you to pursue your dreams and support causes that are important to you?

Imagine the relationship you could have with your partner and your family if you were able to be there for them, and never have to worry about money again?

You've already paid your dues in life, and it's time to get the payback!

But....

If You Do Nothing....

Nothing Happens.

Time Is Of The Essence.

If you've made it this far, you've already taken a massive step forward.

The next step?

Action.


Action is the key to success in a world full of dreamers and armchair observers.






Success Stories:

I registered my business and joined Amazon in June of this year. Had my first and only sale with FBM in June to test out the market while I’m waiting for my FBA items to become active. Had my first FBA sale in July mainly doing OA and RA while I was waiting for wholesale suppliers to give me approval to sell their products. FYI, I’m not approved to sell any products on gated categories. The rest is history. I just hit 100k and sales yesterday and just got ungated to sell toys today and still waiting to get ungated on grocery and topicals. - Empoy L.

I call this day and also this weekend the happiest and best being an Amazon seller....even when I'm tired after my full time job.... I'm learning how to automize my business

"Hope you are doing well. I know you dont know every single student but I am a part of your seller academy. Ive been selling FBA for the past 4 months doing just RA/OA and I hit my first 5k in September. I sell only on .ca" -Rakhee M.





**All screenshots were posted, unsolicited by real members of our community. We have not verified their numbers and they should be used as examples only. This is not a get rich quick scheme and we make no guarantees that you'll make money if you follow our advice or take our training. I don't know you, your work ethic, or personal situation so I can't say what your average results will be. I'll state for FTC purposes that the average person makes $1 on Amazon because I've no way of verifying. Of course, I and many others have done far better than that. Yet, I assume you're an adult, and that you realize that all results of success shared here, including my own, are not typical. You could end up losing money even with my training. There are no guarantees made. The Seller Academy Masterclass, Duncan Macpherson, selleracademy.ca and smartfbaincome.com are not affiliated with Amazon in any way whatsoever. Do not take anything on this site as guidance and always consult with professionals before engaging in any business decisions.


What Makes This Course Different?

The Seller Academy Masterclass is more than just a course. It's a community of like-minded entrepreneurs that work together to help each other succeed.

Upon signup, you get unlimited access to all of the course materials, and 24/7 support via our Private Mastermind Group. You can also message me personally on Facebook during business hours. So you'll never have to stay "stuck" and can get the help you need WHEN you need it.

My goal is to help you succeed. That's it.

Over the years, I've implemented every aspect of the training I teach into my own Amazon business.

What makes it unique is that this is the only training on the planet that covers selling on Amazon from a uniquely Canadian perspective.


I'll Guide You Through The Entire Process Of Starting or Growing An Amazon Business





MORE REAL RESULTS: SCREENSHOTS OF ACTUAL SALES FROM MEMBERS OF OUR COMMUNITY:




**All screenshots were posted, unsolicited by real members of our community. We have not verified their numbers and they should be used as examples only. This is not a get rich quick scheme and we make no guarantees that you'll make money if you follow our advice or take our training. I don't know you, your work ethic, or personal situation so I can't say what your average results will be. I'll state for FTC purposes that the average person makes $1 on Amazon because I've no way of verifying. Of course, I and many others have done far better than that. Yet, I assume you're an adult, and that you realize that all results of success shared here, including my own, are not typical. You could end up losing money even with my training. There are no guarantees made. The Seller Academy Masterclass, Duncan Macpherson, selleracademy.ca and smartfbaincome.com are not affiliated with Amazon in any way whatsoever. Do not take anything on this site as guidance and always consult with professionals before engaging in any business decisions.




Testimonials:


Teren Chan I'm also selling in US and found this helpful, lots of information.
And Duncan, thanks for creating this.....



Renee Els Buys I’ve been wanting to start selling on Amazon.ca for a couple of months now but can’t seem to find the courage to just take the leap. Joined.... to hopefully find the some inspiration to stop procrastinating and just get going😬


Tayyaab Tanveer I've been following now for the better part of this quarter. I've started with the basics such as RA and now I'm moving on to sourcing - bigger and better just got one of my largest shipments today :)

Megan Christina Everyone is so kind in responses to questions. Great learning.....

Fari Faran This .... is awesome with very helpful knowledgeable people where I am learning each day.... thanks Duncan


Rebecca Horman I love how quickly questions get answered!


Lori Kristen Miller Hey! first, welcome everyone!!

What I like .....is Duncan's involvement helping out and pitching in as well as everyone else. It's so supportive with even the smallest beginning questions!


Nick Vlismas The knowledge .... is priceless



Andrew Moorey Always great to see the answers to unique Amazon challenges. No one else really understands the business so it's great to be part of the community.


Ana G. Robillard Congrats! I found you by searching! And thank God because i have so many quesrions.....I can have my answers. Really good vibe too!


Evelyn Townsend I was trying to find a Canadian version of everything I was reading online about Amazon sellers. Duncan was the first and so far only one to give a Canadian perspective – and more than that accurate information. I also appreciate how the group will help when someone has an issue. Thanks Duncan!


Sanson Paul Found you on YouTube. So good to find a fellow Canadian. Thanks for all you do.


Jill Conyers It great that’s it’s for Canadians, but the best thing is the positive nature of the group. You don’t need to be afraid of asking “dumb” questions, as you’re not going to get torn apart (as can happen on some other groups).


Rebbecca Madge I love your story and ideally that’s my goal, leave my salary job and do FBA full time!

Frequently Asked Questions


When does the course start and finish?
It is a completely self-paced online course - you decide when you start and when you finish. You get instant access to all of the materials and can work at your own pace. BONUS: I continually add new material at no additional charge to members. So the course stays current and only gets better with time.
How long do I have access to the course?
After enrolling, you have unlimited access to this course for as long as you remain a member - across any and all devices you own.
What else is included in the Course?
As a member, you also get access to our exclusive mastermind where you can ask questions and get answers when you need them. You'll never stay stuck and I'll stick with you and offer my help for as long as you're a member. You also get help with sourcing suppliers as I include hundreds of wholesale contacts in the course for you too.
Who is this course for?
The Seller Academy Masterclass for Canadians is a proven set of systems and training. If you're brand new to selling on Amazon, we have you covered. You'll learn the best strategies to set up your Amazon seller account as a Canadian and save money. For those already selling on Amazon, you'll learn how to scale your business via wholesale and Private Label with proven operating procedures to follow and strategies to outsource most of your business.
Do you offer Refunds?
Yes! On full price, non-discounted enrolments we offer a 10-day money back guarantee. Provided you've not gone through more than 40% of the course materials. Discounted purchases under $997 CAD do not qualify for a refund.

"I can’t thank you enough. I was worried about launching my business in Q1 but it turned out to be a smashing success! Your course was the best money ever spent. When I last emailed you a couple weeks ago my sales were just over $1,500/week. Not bad for just starting out. Now not even 2 weeks into February my sales have skyrocketed to $5K per week with Valentines Day sales leading the way. This is building way faster than I could ever expected and I’m truly struggling to balance this with my day job. Thanks so much once again!!" -Chuck

"Duncan and his group have been instrumental in my success in selling on .CA. So much useful information from everyone. Just starting with some wholesale accounts." - Bruno B